*HOW TO GROW YOUR INSTAGRAM FOLLOWERS ORGANICALLY*
Today we are going to look at how you can grow your Instagram followers organically. when we use the word organically it means naturally, without spending money on ads or views or paying anyone to boost your profile for you. Instagram is essentially a camera smartphone app with a social community built behind it for sharing images and short videos.
The app was launched in October 2010 by Massachusetts-born Stanford University graduate, Kevin Systrom, and was able to hit 1 million downloads by December of same year.
After 18 months, it was purchased from its creators in 2012 by none other than the world’s leading social media network, Facebook.
Why is it Instagram important?
- Instagram is one of the fastest growing social media platforms in the world at present
- It has over a billion users worldwide. Over 60% of users log in daily, making the platform second only to Facebook in terms of engagement. The platform is estimated to receive over 100 million new image and video uploads per day. Users engage via comments or likes and the platform produces over 10,000 engagements every second
Instagram has huge penetration with the tech savvy millennial audience (18-35) who are also the top online spending demographic. Health, beauty and fashion are dominant categories within Instagram but travel and food are also very popular.
*Here are 27 ways to grow your Instagram followers organically*
- HAVE A THOUGHTFUL INSTAGRAM STRATEGY
To grow your Instagram followers organically, you must first have a thoughtful Instagram strategy. This means you must have a clear-cut plan on how to achieve this and be passionate about it and be committed to it. This may have to do with the kind of contents you upload, how often you upload contents, the brands or personalities you follow and what have you.
2. DEFINE YOUR TARGET AUDIENCE
One of the easy ways to grow your Instagram followers organically is to have a target audience. You must define your audience and post contents that resonate well with your audience. This will make them to keep coming to your page to view new contents and also, they may want to share with others, thereby helping your contents and profile attract more people
3. CREATE A CONSISTENT AND AESTHETIC BRAND STORY
You must be conscious of the quality of the contents you put on your space if you want to grow your Instagram followers organically. Put only classy and good-looking pictures and videos in a good and attractive background in your Instagram profile.
4. CRAFT A GREAT BIO AND PROFILE
To grow your Instagram followers organically, its very important you set up a great bio and profile that is catchy and well presented. It can include your skills, qualification, vocations, status, etc. Just make sure its attractive but truly represents you
5. SHARE ENGAGING CONTENT
I cannot really over emphasize the importance of sharing engaging contents on your profile if you truly desire to grow your Instagram followers organically. Share contents that can engage people and make them comment, like and share with others possibly.
6. PROMOTE YOUR INSTAGRAM PRESENCE ON OTHER SOCIAL NETWORKS
It is not enough to just post contents without getting them across to the right audience. In order to grow you Instagram followers organically, it is very helpful to promote your Instagram profiles and contents also on other social networks like, Facebook, twitter, WhatsApp, etc. especially when you have very interesting and engaging contents that you want to share with others. By sharing it outside Instagram, you can attract people to come over to like, watch, follow you and comment, if possible, on your contents
7. SHARE YOUR INSTAGRAM ACCOUNT IN OTHER COMMUNICATIONS
If you desire to grow your Instagram followers organically, you must consciously and intentionally share your Instagram handle in your communications so that people can easily connect with you
9. USE RELEVANT HASHTAGS
Using relevant hashtags is very important when you are looking at growing your Instagram followers organically. Don’t fail to add hashtags on every of your post if you want to grow your followers naturally. Best hashtags for use with #followers are #followers #follow #like #followforfollowback #likes #likeforlikes #followback #instagram #likeforfollow …
10. AIM TO GET FEATURED
One of the most powerful ways of growing your Instagram followers organically is to get featured. what does it mean to get featured on Instagram? Getting featured on Instagram is showcasing an account that’s committed to some specific niche. For example, there is an account over Instagram that shares photographs or videos on healthy living every single day. Hence, it can view as a successful health niche Instagram account. You may want to be featured on their page if you passionate for those topics. These are the 5 straightforward hacks to get featured in Instagram
- Look for the type of the Instagram account you want to be featured in. search and study the account. you have to identify the Instagram account related to your field in which you are interested to feature in
- Read the instructions carefully before uploading photos. Know the guidelines for uploading photos. In order to have your work displayed on an Instagram featured account, you must follow the set guidelines. Ignoring the rules can work against you. These featured images are usually chosen by passionate people who search hundreds of images to find the very best.
- Take Photos with Brand’s Products and Tag Them. Brands love to see their products being advertised. Tag your favorite brands and accounts in your photos.
If you have gorgeous images and appropriate hashtags but aren’t being featured on curation accounts, go a step further by intentionally tagging them.
- Give and receive shoutouts. This is another great way to get featured on Instagram and expand your reach. The idea is to search for users with content that is similar to yours, reach out to them and offer to give each other shoutouts.
- Team up with Instagram influencers. Joining forces with influencers produces great results. Yes! One of one of the dominant and efficient steps people can do to get featured is collaborating with influencers. Search out the Instagram influencers of your niche and start building a rapport with them.
11. TAG YOUR LOCATION
Tagging your location is one of the best ways to grow your Instagram followers because according to statistics, posts with a tagged location result in 79% higher engagement than posts without a tagged location. People who click on it can view all the other posts that have been uploaded on that location. More exposure means more customers or followers and more customers leads to more profit.
12. AIM FOR THE EXPLORE TAB.
One of the great ways of growing your Instagram account organically is getting on Instagram’s explorer page. Getting on Instagram’s Explore page is about cutting through the noise and reaching new users who don’t yet follow your account. While it’s not a foolproof method, you have to be clever and consistent with your strategy. The Instagram Explore page is a collection of pictures, videos, and reels where users can discover content from accounts they don’t follow. Instagram curates content for its users on the Explore page based on their demographics, interests, and similar content they consume.
One of the ways of getting yourself on Instagram’s explorer page is Instagram reels which are very popular right now. Reels help you get more engagement from non-followers than you could with just your current followers. The more people engage with your Reels, the more Instagram’s algorithm will push your content to users interested in similar content. Shorter reels are favored. You have to capture attention quickly in a feed; aim for 8-15 second reels. Follow trends! If you’re familiar with TikTok trends, the same trends move the needle on Reels. Can you incorporate your niche into an emerging trend? Capitalize on trending sounds! Instagram has a giant library of songs and unique sounds you can use for your Reels. Even if you just take photos, you can add multiple photos to a Reel to create a slideshow with music as your unique content.
13. FOLLOW OTHER RELEVANT USERS
If you must grow your Instagram followers organically, its expedient you consciously other people in your field or niche so that you can attract like followers or his audience.
14. ENGAGE WITH EXISTING COMMUNITIES
It’s very important you engage with communities that are in your own niche and be active. This helps you to expand your network and get more people to know you and follow you
15. TAG RELEVANT USERS
One of the ways to grow your Instagram followers organically is to tag relevant users in your post. I believe you already know the benefits of tagging people. It will make both them and their followers to easily identify with your post and respond if they want
16. ASK YOUR FOLLOWERS TO TAG THEIR FRIENDS
One of the tricks you can employ to grow your Instagram followers organically is to ask your followers to tag their friends. This has some ripple effects that can make your profile also to start appearing to their friends so they can follow you
17. POST CONSISTENTLY
I cannot really over emphasize the importance of being consistent in your posts when you are talking of growing your Instagram followers organically. You must as a matter of fact post consistently
18. POST AT THE RIGHT TIME
One of the things you may need to find out is the best times to post especially for your industry. 12 million posts were analyzed by Later in different time zones around the world from accounts with varying Instagram followers to see if they could find the secret to posting on Instagram.
Later conducted the ultimate Instagram engagement test and concluded the following best Instagram posting times:
- Monday: 6 am, 10 am, and 10 pm EST
- Tuesday: 2 am, 4 am, and 9 am EST
- Wednesday: 7 am, 8 am and 11 pm EST
- Thursday: 9 am, 12 pm, and 7 pm EST
- Friday: 5 am, 1 pm, and 3 pm EST
- Saturday: 11 am, 7 pm, and 8 pm EST
- Sunday: 7am, 8am, and 4pm EST
While this information shows a general “best time to post on Instagram”, the truth remains that the best Instagram posting times will be unique to your account and audience.
19. SCHEDULE YOUR POSTS
Scheduling your posts ahead of time can help you stay consistent and on top of your social media game. You can easily schedule Instagram posts with a free social media scheduler like Social Champ or Creator Studio. Officially, you can schedule your Instagram posts through Facebook’s Creator Studio. This method requires an Instagram business account, though. If you want to schedule posts without an Instagram business account, you can do using any of the third-party apps like Social Champ
20. WRITE COMPELLING CAPTIONS
If you desire to grow your Instagram organically, you must know how to write compelling captions. You must write captions that are irresistible to the viewers in order to always capture their attention
21. EMBRACE INSTAGRAM STORIES
Instagram stories is one good area you can use to grow your profile organically. What is an Instagram Story? Just like Facebook story, An Instagram Story is an in-app feature that allows users to post photos or videos (up to 15 seconds) that automatically disappear within 24 hours. They appear in a vertical format and are fast, memorable, and fun by design. Instead of being displayed in the feed, they’re displayed at the top of an active user’s app when they’re logged in, and are tapped through to view. These are some cool Instagram story ideas to help you grow fast
- Share a great product photo with a product link. …
- Share an aesthetic photo with a tiny tag. …
- Post your out of office message. …
- Share a photo from another Instagram account. …
- Use a simple interactive sticker. …
- Make a countdown for an event. …
- Call out specific customers.
22. USE INTERACTIVITY FEATURES
Make sure you always explore all the interactive features in Instagram like Instagram Stories, including location-based hashtags, clickable links, poll stickers, and question stickers if you must grow your Instagram organically
Instagram recently launched a feature called ‘Create’ Mode, which you can access by swiping left from your ‘Story’ menu. Instagram describes this feature as a new mode to combine interactive stickers, drawings, and text without having to share photos or videos.
These are 7 Ways to Interact with Followers Using Instagram’s ‘Create’ Mod
a) Be Open With The Ask Me Anything Sticker.
The way the sticker works is that you can either ask a question or let your followers ask you something. There are also various template questions provided by Instagram. This sticker is a great tool to use when you want to get input from your audience. You should ideally ask a targeted question that has the most potential to interest your audience.
If you share the responses to a post, the person who submitted them will be notified. This not only causes meaningful engagement, but also shows your audience that you care enough to read their responses.
b) Test the water for new content or product with Poll sticker
This poll sticker is a powerful tool with which to know which campaign, product, or topic that the majority of your audience prefers to see next. While it’s not detailed enough to be considered a valid market test, the response your followers give should give you a hint of which of the two options they would be interested in seeing.
You will be able to see how people respond to your poll privately. The people who vote for each option will be visible to you under the view count icon in your story. This should be very useful to you as it will help you to run a targeted campaign. By knowing who votes for what, you can eventually use both options and target them to different groups of people.
Instagram’s poll sticker is a great way to get feedback from customers on new products or services. With a large user base, brands can get quick and valuable insights into customer preferences.
c) Share your favorite accounts/things to follow
If you’re looking to gain followers who are interested in a specific niche, this sticker is a great way to show who you’re following and endorsing. This is a good way to start building your reputation in a particular niche.
With this feature, you can’t interact with your followers on-screen like many other stickers do. However, it can still be a powerful conversation starter if you have followers who agree with you or who have similar interests. This mode has a lot of options. For example, you can share the music you’ve been listening to lately or random thoughts. You can also ask questions and get feedback from your followers. This mode also has the “on this day” feature, which lets you share something you posted on the same day a year ago.
d) Hype up product launch with the countdown sticker
If you’ve got something to launch, try using a countdown sticker. This will let your followers know when the timer runs out, so they can be sure to see your announcement. The only hard part is making sure your pitch is good enough to get them to turn on notifications for the countdown.
This countdown sticker is a great way to build hype for an event or product launch. It will help keep followers on their toes, remind them that you exist, and let them know that something awesome is coming. The countdown sticker can be used for more than just events or product launches. Many brands have used it for TV shows, holidays, sales, and pretty much anything else. For example, you could even create a countdown for having pizza.
the audience in A countdown can be useful for any kind of event, whether it’s a big one or something small like a meal. But remember to include an interesting title and other things like GIFs or captions to make your audience pay attention.
e) Try the “draw something challenge”
Not only does the new ‘create’ feature has different implementations of the existing stickers, but it inserts several new templates as well. One of these templates is the ‘draw something’ challenge. Get a blank canvas to draw on, and ask others to draw their own version by tagging them in your story.
This activity could help you develop stronger relationships with people in your field, especially if you work in visual/art/graphic design. This one in particular encourages you to interact with other accounts offline in order to complete a challenge.
You can encourage engagement on your page by hosting a drawing challenge for your followers. This is especially beneficial for brands that are creative, such as those selling arts and crafts or stationery. For example, you could host a giveaway based on the best drawing by a follower.
Another good strategy is to create a community and host a drawing challenge with a creative title and hashtag.
f) Start conversations
Once you’ve engaged with your followers on regular basis, it will be much easier to have an actual conversation with them. A new sticker from Instagram allows your followers to start a chat with you using the story as a trigger topic. This could be a great way to start a group discussion on certain topics from your story.
For example, if you are opening a new office or business in a certain area, you can use the discussion sticker to invite followers to engage with your brand. Followers can ask you questions such as when your place is opening, operating hours, and many more. This is also excellent for building communities.
The sticker can help build a community by sparking discussion. The discussion may be small, but it’s better than no community at all.
g) Layer stickers onto your Stories
You are not restricted to using only one interactive sticker to increase engagement on your story. If you feel that your poll requires a longer explanation, you can use the ‘ask me anything’ or ‘discuss’ sticker.
There are no specific instructions on how to use Instagram’s ‘Create’ mode, so feel free to play around with different sticker combinations.
23. TRY AN INSTAGRAM LIVE COLLABORATION
To start growing your Instagram followers organically, one great strategy you cannot neglect is live collaborations.
Let me give you 5 ideas for going live on Instagram
- Announcement Announcing a big collaboration between brands using Instagram Live is a great way to build buzz and excitement for the project. By having both partners announce the collaboration live, it will create a sense of anticipation and excitement for viewers.
b. interviews
One way to get started with conducting Instagram Live collaborations is by interviewing or doing a Q&A with other users.
c. Questions and answers
The benefits of collaborating with your audience are twofold. Not only does it provide them with direct access to you, but it also gives them an incentive to follow you on the network so they don’t miss out on opportunities.
d. “Webinars” or “How to” sessions
collaborating with other industry experts or influencers to create content is a very popular way for businesses to grow their social media audiences. you can do this in a fun way by creating an Instagram live collaboration in the form of a webinar or joint teaching experience.
Another way to provide value to your audience is to hold live sessions on a specific topic, or to conduct a “how to” or demonstration video with someone else. You can show both an influencer and your followers how easy to use your product or service on a live session
e. Round ups
Round-ups and records are probably the most well known content pieces out there. Round-ups can help you feature numerous bits of your own substance, or can be utilized as an asset for your devotees.
Furthermore they can likewise assist brands and organizations with contacting new crowds (when those referenced offer the particular post).
Presently how about we apply this model to Instagram Live coordinated efforts. Since you can “trade” visitors on Instagram Live, you can make an in-the-second gather together of powerhouses or industry pioneers consistently to respond to questions, or give bits of knowledge on a particular point.
You can do this kind of collaboration while you are at a work occasion, a gathering or a get together!
24. MAKE THE MOST OF STORIES HIGHLIGHTS
Instagram stories is one lovely feature to harness very well when you want to grow your Instagram profile organically. Just like Facebook stories, it last for only 24 hours but it gives you opportunity to maintain steady updates and engagement with your followers. But What are Instagram Stories Highlights? Instagram Stories Highlights are categorized Stories that have been saved to a user’s profile so they are accessed beyond the 24 hours from posting. Unlike the regular Instagram stories that vanish after 24 hours, Instagram stories highlights can stay permanently on your profile. In a separate post, I will show how to maximize the benefits of stories highlights. Please subscribe to our newsletter below in order to get updates when such new post is released
25. RUN CONTESTS
Gamification is a new strategy of getting your fans involved and engaged with your brand and contests are a phenomenal way for seeing speedy growth. Contests can be so interesting to your followers because there are usually prizes to be won, and I bet you its one of the ways to generate a lot of engagements and get your contents go viral.
26. RECURRING SEGMENTS
I cannot really over emphasize the importance of consistency when it comes to branding. Showing up consistently is key to staying in your followers’ news feed when it comes to growing your followers organically.
If you want to be consistent, one way to do that is by establishing a recurring post or segment. For example, by creating a recurring segment in the form of an Instagram Live collaboration, you can show your expertise or reach new audiences when you collaborate with an industry leader or influencer.
27. LEARN FROM INSTAGRAM INSIGHTS
Instagram Insights is a feature that allows Instagram Business Account users to see analytics related to their profile and posts. From this data, you’ll be able to identify the demographics of your audience and this knowledge empowers you on how to improve your Instagram strategy. I will have to make a separate post to talk about Instagram highlights and ways to use them to improve your marketing. Subscribe to our newsletter in order to get notified when such new post is available.
Thanks for taking your time to read this post. In case you are lazy to apply all these strategies and you want to fast track your Instagram growth, you can contact us for special personalized packages to grow your pages fast. Make sure you also subscribe to our email list so you get notified of any update
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